![The Business of In-App Advertising [VIDEO]](https://helios-i.mashable.com/imagery/archives/06ZibanE8lUjvph9IyufwsU/hero-image.fill.size_1248x702.v1647020973.jpg)
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Watch previous episodes of Behind the Launch here!
In Mashable's new video series, Behind the Launch, we're taking cameras behind the scenes at Vungle, an in-app video advertising startup. New episodes air every Monday and Wednesday, but we'll be running bonus footage throughout the series to provide a deeper look into the startup experience.
On Monday, we saw Vungle bring in David Oh as a candidate for a business development position. In the extended footage above, watch David share his vision for "the great Vungle experiment," what he sees as a win-win for developers, publishers and advertisers.
Be sure to watch tomorrow's episode and join the conversation on Twitter, #BehindTheLaunch.
About Vungle
Vungle is a San Francisco-based company that purveys mobile video ads to promote apps. Just last week, Vungle announced that it had raised $2 million from big Silicon Valley and Alley names: Google Ventures, AOL Ventures, Crosslink Capital, Ron Conway's SV Angel, Dave McClure's 500 Startups, Charles Hudson's SoftTechVC’s, Maynard Webb, Scott McNealy and Tim Draper. Vungle also has offices in the UK and Pakistan.
Series presented by Internet Explorer
Behind the Launch is presented by Internet Explorer. Learn how IE is building a more beautiful web through hardware accelerated graphics and modern web standards like HTML5. Get IE9 today or download the Windows 8 Consumer Preview, which features the new IE10 to see where we’re headed. [img src="http://view.atdmt.com/MRT/view/385719570/direct;wi.1;hi.1/01/;ord=%n" caption="" credit="" alt=""][img src="http://secure-us.imrworldwide.com/cgi-bin/m?ci=microsoft-ca&at=view&rt=banner&st=image&pc=Mashable&ca=SMGU-INX-018-01-MRT&cr=M199111&ce=385719570&pr=iag.tfid,3781&pr=iag.cte,M199111" caption="" credit="" alt=""]
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