Credit:
Developers who participated in the project Indie+Relief pledged to donate all of their sales from participating apps made on Wednesday to Haitian relief organizations.
Inspired by the generosity of Seasonality creator Mike Piatek-Jimenez, Justin Williams from Second Gear Software came up with the idea for organizing what became Indie+Relief. As he mentions in his post, it's pretty amazing to see something go from an idea on Twitter to a full-fledged promotion in just six days.