There has been no shortage of horror stories about in-air fights recently, and now one airline is capitalizing on the trend.
Whether it's over reclining seats, emotional support animals or misbehaving passengers, it's clear that the confined space of economy class on a commercial flight causes tension.
Even among the best behaved passengers, situations arise that test everyone's patience, and JetBlue is turning our collective misery in the skies into a video series on flight etiquette.
The videos are short vignettes about things like seat neighbors who try to sleep on you and the impossible task of getting past a sleeping passenger.
“In our Flight Etiquette videos, we’re not telling people how to behave, but rather asking how they would react to these certain situations,” said Chan Tran Huth, JetBlue Airways Brand Analyst.
“Travel brings together all types of diversity and with it, unexpected moments that can be humorous, heartwarming, and yes, sometimes frustrating. #FlightEtiquette is all about the situational behaviors that can occur between strangers during air travel."
That moment during a flight when things can get plane awkward. How do you handle it? #FlightEtiquettehttps://t.co/eJ804KtgSL— JetBlue Airways (@JetBlue) January 2, 2015
The airline is getting a conversation started with the videos, so there isn't a solution.
You've been in their shoes (seat) before. How do you handle it? #FlightEtiquettehttps://t.co/H1sd2F776x— JetBlue Airways (@JetBlue) January 7, 2015
This isn't the first time JetBlue has offered advice for being a good air passenger. In 2003, the airline created in-flight etiquette cards that instructed flyers to "Be Nice," "Be Savvy," "Be Comfortable" and "Be Safe."
The middle seat ALWAYS gets the arm rests. #flightetiquette— Wesley Donehue (@wesleydonehue) January 6, 2015
If everyone had listened in 2003, maybe we wouldn't need #FlightEtiquette in 2015.