Mashable and (RED) invite you to join the social media for social good movement by taking part in Social Good Day on September 23. During UN Week, Mashable and 92Y will host the Social Good Summit in partnership with the UN Foundation and host the UN Week Digital Media Lounge. We want you to get involved, so we've gotten together with our friends at (RED), who work to eliminate AIDS in Africa, to invite you to attend or organize a meetup in your community to celebrate, share, educate and engage in a discussion on how social media can be used to tackle some of the world’s social challenges and issues.
We’re interested in unleashing fresh thinking about how social media can raise awareness and create solutions for social issues around the world. It starts with each community coming together and contributing ideas and, more importantly, solutions. Whatever community you'll be participating in we want to know, "What's your solution?" Let the world hear your ideas through social media!
How To Join #SocialGood Day
Sign up to attend or organize your own Social Good Day meetup on September 23 on Mashable's Meetup Everywhere page.
Tweet about what your solution is using the #socialgood hashtag. We'd love to hear your solutions @mashable & @joinred. (RED) will host a stream of tweets including the hashtag on its website.
Share your solution in the comments below.
Write a blog post and share it.
Post to Facebook about what you or your company is doing.
Record a video about your solution and upload it to YouTube with the #socialgood tag
Join (RED) on Facebook and Twitter to share your ideas on how to help fight AIDS in Africa using social media.
Get inspired by watching the 30-minute Spike Jonze and Lance Bangs documentary The Lazarus
Effect on YouTube. Presented by (RED) and HBO, the film follows the story of HIV-positive people in
Africa who undergo a remarkable transformation in as few as 40 days thanks to access to treatment.
Suggestions of Things To Discuss
What solutions are you coming up with to address some of the world challenges, such as the UN’s
Millennium Development Goals list, like fighting AIDS in Africa?
What’s the most effective channel to spread awareness and generate money for causes: Twitter?
Facebook? YouTube?
How can you use geolocation apps like Foursquare and Gowalla for causes?
What social causes are getting it right and why?
How would you use social media to spread awareness about (RED)'s efforts to help
eliminate AIDS in Africa?
Facts and Resources to Consider:
Thirty-three million people in the world have AIDS. Twenty-two million live in Africa.
Every day 3,800 people die in sub-Saharan Africa from AIDS.
It costs just 40 cents per day for the life-saving medicine someone living with HIV/AIDS in Africa needs to help them live a healthy and productive life.
#SocialGood Day Tweets
new TWTR.Widget({
version: 2,
type: 'search',
search: '#socialgood',
interval: 5000,
title: 'Tweets Using #SocialGood',
subject: 'Social Media Day',
width: 620,
height: 400,
theme: {
shell: {
background: '#4489dd',
color: '#ffffff'
},
tweets: {
background: '#ffffff',
color: '#444444',
links: '#04488d'
}
},
features: {
scrollbar: false,
loop: true,
live: true,
hashtags: true,
timestamp: true,
avatars: true,
toptweets: false,
behavior: 'default'
}
}).render().start();
Our Partners
(RED)'s primary objective is to engage the private sector in raising awareness and funds for the Global Fund, founded to help eliminate AIDS in Africa. Companies whose products take on the (PRODUCT) RED mark contribute a significant percentage of the sales or portion of the profits from that product to the Global Fund to help finance AIDS programs in Africa, with an emphasis on the health of women and children. Since its launch in the Spring of 2006, more than $150 million has been generated by (RED) partners and events for the Global Fund. (RED) money is at work in Swaziland, Rwanda, Ghana, Lesotho, Zambia and South Africa, and supports programs that have reached more than 5 million people. For more information, visit www.joinred.com.
The UN Foundation, a public charity, was created in 1998 with entrepreneur and philanthropist Ted Turner’s historic $1 billion gift to support UN causes and activities. We are an advocate for the UN and a platform for connecting people, ideas and resources to help the United Nations solve global problems.
We help the UN take its best work and ideas to scale—through advocacy, partnerships, constituency building and fund-raising;
Partnerships because we have learned what can be achieved when the public and private sectors work together through the United Nations;
Advocacy because we know the leverage and impact that sound policy can have on the kind of social, economic and environmental change the UN seeks;
Community-building because the UN was created for “we the people,” and all of us can give back and contribute to a better world; and
We need new and additional resources to power solutions to global challenges.