Some people love Ikea. Other people really love Ikea.
Brad Go, it seems, is one of the latter.
In the above video, he is found frolicking through an Ikea store creeping on a woman named Laura McDonald. In his futile attempt to woo her, he uses piece after piece of Ikea furniture by the obscure name it was given by the brand.
He didn't have much success. Maybe it would have helped if he used their new entertainment system instead.
Brad, the creator of the video, told Mashable that the video was shot "guerilla style" in an Ikea store located in Brooklyn, NY.
"It was done completely independently of IKEA," Brad said. "Purely for laughs, and the things we got away with were pretty remarkable."
Pro tip: Click on the video's lyrics for silly explanations of each product name.