Apple, however, appears to be loosening up a bit when it comes to their video regulations. Earlier this morning, Fring was the first to release video calling. Now, Knocking Live Video [iTunes link], for iPhone to iPhone live video streaming, has just landed in the app store -- with an official blessing from Steve Jobs.
Although the app itself is pretty darn cool, the story behind how Knocking Live Video made it into the store is even more remarkable.
Apparently, the app was initially rejected by Apple, but the developers went straight to the top and petitioned Steve Jobs to reconsider with a passionate e-mail. Within 24 hours, the petitioners received a response from an Apple executive, and three hours later, Knocking Live Video was approved. Thanks to those developers, there's now hope that Apple will append its policy on streaming video, and more live broadcast apps could be made available in the app store.
To see Knocking Live Video in action, check out the video below.