I would love to be in the pitch meeting for this Madden 15 advertisement.
The three-minute spot, which debuted Friday on YouTube, clearly took all the ideas for several different commercials and smashed them into one long, surreal musical number. Watching the brofest of competition, starring Kevin Hart and Dave Franco, might make you feel a little drunk afterwards.
But I guess we can't say they didn't try for something totally weird. You'll have to make up your own mind if this spendy ad is brilliant and amazing, or too ridiculous.