Other winners chosen by the International Academy of Digital Arts and Sciences include Pinterest, which gets the Webby for social media website, and Google+ which gets the People's Voice nod for social media.
Spotify gets the award for music app of the year, while white-hot photo-sharing app Instagram will be honored as the Webby Breakout of the Year.
Another first-time honoree: Bjork, who gets the artist of the year award for her album Biophilia. And comedian Louis CK, whose online-only $5 video special broke new ground in his industry, is the Webby Person of the Year.
The IADAS executive committee, featuring more than a thousand web luminaries, votes on the main award in each category, while a record 1.5 million votes were cast in 200 countries for the People's Voice choices.
Some more highlights: Facebook gets a brand new award for helping to foster social change around the world; Dropbox wins best web service, as well as the Webby for the website with the best practices; Epicurious wins best lifestyle website; Factcheck.org wins best political website.