How the Second Screen Is Shaping the Future of Television [VIDEO]

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Enthusiasm for so-called ï¿½second screenï¿½ apps has seemingly reached a tipping point.

The presence of smartphones or tablets while watching TV is nearly ubiquitous, and networks, award shows and startups are among those trying to capitalize on viewerï¿½s propensity for simultaneous social engagement.

GetGlue, one of the most popular second-screen apps, sits at the center of this trend. Recently, the service temporarily crashed during the premiere of Game of Thrones as users clamored to check in and discuss the show.

Last week at Mashable Connect, I had a chance to catch up with GetGlue COO Fraser Kelton, who has had a front row seat to the social tv trend over the past four years. Kelton says mobile and the second screen is ï¿½forcing apps to be very focused on a single experience,ï¿½ as evidenced by Facebookï¿½s recently acquisition of Instagram.