Name: Mixcloud
Quick Pitch: Mixcloud helps content creators promote their radio shows and podcasts, while helping listeners discover new radio content.
Genius Idea: Mixcloud is to audio as YouTube is to video. So, the idea is that DJs, broadcasters, and podcasters will have a platform to reach hungry music and audio content consumers. The private beta site offers a fresh take on music mixes that's easy on the eyes and great for the ears, but you'll have to wait until it enters public testing to take a proper look.
Mixcloud's platform is beautiful and sleek for both listeners and content creators alike. The home page displays popular site mixes that can be filtered by genre, recent activity from the users you follow, featured content, and new additions.
For those aspiring audio stars, Mixcloud allows for up to 10 free radio shows, but doesn't allow for individual tracks. Mixcloud's intent on providing the best experience for both audiences, with the idea being that every content creator have a full show or mix, with track list, that listeners can appreciate in totality.
Listeners can browse the site for content, follow the artistically gifted content creators of their choosing, leave comments on track lists, and listen to complete mixes via media player in a new window.
We think Mixcloud is rocking the social music space and we look forward to seeing how they evolve the platform once it comes out of private beta.
Sponsored by Microsoft BizSpark