This time we're calling your attention to Keek, Nexercise and Clefit.
Keek keeps it simple and makes video-sharing via web or mobile a 36 seconds-or-less experience. Nexercise makes an iPhone application that just might actually encourage you to work out every day. And Clefit makes creating and publishing via iPad a design-by-fingers experience.
Keek: Send Mobile Video Clips as Status Updates
Quick Pitch: Keek lets you share "microvideo" moments with friends and family as status updates.
Genius Idea: 36-second video clips
Mashable's Take: Who says a status update has to be text? Not Keek, a newly launched startup and video social networking service with applications for iPhone and Android.
Keek encourages users to share status updates as video clips up to 36 seconds in length. These clips -- called "keeks" -- can also be posted to Facebook, Twitter and Tumblr.
Keek reminds us a bit of Klip, another video-sharing service that limits users to one-minute video clips. The startup joins a growing lineup of application developers hoping to capitalize on the rise of video-sharing via mobile.
Toronto-based Keek launched out of beta roughly two weeks ago. The startup has since announced that it closed $5.5 million in its first-round funding.
Nexercise: Incentivizing Fitness on iPhone
Quick Pitch: Nexercise is a fitness app for iPhone that uses gamification and social media to make fitness more fun and rewarding.
Genius Idea: Win stuff for working out.
Mashable's Take: If looking good isn't enough motivation to work out, perhaps a medal, deal or prize will get you off the couch.
Washington D.C.-based Nexercise hopes to help you kick it into high gear with an iPhone application that rewards you for completing 15 minutes of physical activity per day. Use the application to measure your workouts and you'll earn virtual medals, points and random rewards as you go. And the more you work out each month, the more likely you are to earn a Nexercise grand prize at the end of the month.
Nexercise uses the motion of your device and your location to collect data to judge physical exertion. A few bonus features we like: You can compete against friends, exercise with friends for bonus points (you'll need to Bump phones to activate this), and view what others are winning.
Clefit: Create Interactive Media via iPad
Quick Pitch: Build and share professional quality interactive media with Clefit.
Genius Idea: iPad publishing
Mashable's Take: With Clefit, creatives are given a blank canvas for fashioning anything from their collection of digital media -- all via iPad.
Start by creating a project, add photos, videos, audio and text to begin building fliers, collages, photo books, brochures, mockups or any other item of your choosing. The touch-based experience makes for a simple design-by-your-fingers experience.
The application is designed for professional and aspiring writers, illustrators, photographers, bloggers, digital scrapbookers, fashion designers, teachers, actors and others who love to create.
Clefit was released on the App Store Thursday. It's a product of Los Angeles-based Flambe Studios.
Image courtesy of iStockphoto, kate_sept2004
Series Supported by Microsoft BizSpark
