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Mochila, the online media marketplace we've mentioned previously, has penned a deal today with Clickability, the content management platform.
Now Clickability will be able to push its clients' content to be both bought and syndicated across the web, generating revenue through Mochila's marketplace. Clickability clients will be able to syndicate text articles, image and video content on the sites of participating publishers, and earn money with Mochila's AdMatch program, which we reviewed here. With AdMatch, content is distributed through a widget player of sorts, displaying relevant and premium content on a publisher's site.