Motorola's flagship smartphone, the Moto X, now costs $399 without a contract, the company has announced.
Rick Osterloh, Motorola's Senior VP, Product Management, explained the company's reasoning behind the price change, arguing that prepaid service plans have gotten better than ever.
[seealso story="2013/08/01/moto-x-motorola"]
"Today several wireless carriers offer good month-to-month or prepaid service plans that cost much less than the contract plans that come with subsidized devices. Combine one of those plans with our new $399 everyday pricing and you could save hundreds of dollars over two years while keeping the freedom to change service providers when you feel like it," he wrote in a blog post.
The Moto X sports a 4.7-inch 720p touchscreen, a 1.7GHz dual-core Qualcomm Snapdragon S4 Pro processor, a quad-core Adreno 320 GPU, 2GB of RAM, 16 or 32 GB of storage, and a 10.5-megapixel camera.
The device is available at AT&T, Sprint and Verizon for $99 with a two-year agreement as well.
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