Name: Nachofoto
Quick Pitch: Nachofoto is a real-time image search engine with a focus on trending topics and rising search terms.
Genius Idea: Nachofoto is designed to return the most relevant and recent images for rising search terms, as determined by Google Insights for Search, Google Trends, AOL Hot Searches and Yahoo Buzz.
The site functions just like the search engines you're already familiar with, but is much more convenient for searches related to widely discussed topics. So a search for "Miss USA" will return images of the newly crowned winner, Rima Fakih, instead of a barrage of older photos that aren't relevant to yesterday's pageant.
What makes Nachofoto remarkable is the freshness of its results, which can be seen in the company's iPad case study. In this example, results for the "iPad" query were impressively timely on launch day, so results before 9:00 a.m. showed images of eager Apple customers waiting in line, while searches after 9:00 a.m. highlighted happy iPad owners. As the day progressed, the "iPad" Nachofoto query zeroed in on unboxing photos.
In practice, Nachofoto really delivers when it comes to searches involving dynamic keywords and we recommend it for your current events image searches. Try it out for yourself and share your thoughts in the comments.
[img credit: Orin Zebest]
For more technology coverage, follow Mashable Tech on Twitter or become a fan on Facebook
Sponsored by Microsoft BizSpark
