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NBC.com has streamed about 333 million video streams since it launched its full episode video player.
Enabling fans to watch their favorite shows online could never have been the wrong way to go. With the success of YouTube and the rise of on-demand media, it only made sense for the major broadcasting networks to offer episodes online for later viewing. It's also proven a great way to spread the word on new or upcoming shows, and allow shows that may not have fared well on television to gain traction with an online following. Having another channel for marketing campaigns doesn't hurt either. This is a decent start for a company that's looking to kill YouTube.