![Check Out The First Ad for the New iPad [VIDEO]](https://helios-i.mashable.com/imagery/archives/02Uyvw82mNPoISOfHQ2JUa3/hero-image.fill.size_1248x702.v1647020737.jpg)
[brightcove video="1494328444001" /]
You've seen the photos of the new iPad, you've heard about its specs, you know everything you need to know about it, and now it's time to let Apple's official ad explain to you why this is the tablet you should buy.
Unsurprisingly, the ad focuses on the new iPad's Retina display, which has a 2048x1536 pixel resolution, making it the most advanced (when it comes to pixel density, at least) tablet screen on the market today.
"When a screen becomes this good, colors are more vibrant. Words are pin sharp; everything is more brilliant," says the soothing overvoice in the ad.
The ad doesn't mention the device's new quad-core A5X chip, and there's not much focus on the new 5-megapixel camera, either. We can expect to see more about these in the upcoming ads.