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Overall revenue was down 2.9% to $661.7 million in the fourth quarter of 2010, compared to the same quarter last year. Overall advertising revenue dropped 3.1%, while circulation revenue declined a further 3.6%
Overall profit fell a full 26% compared to the same period in 2009. The company reported a profit of $67.1 million for the quarter, compared to a profit of $90.9 million in Q4 2009.
Digital advertising now makes up 26% of the company's total advertising revenues, President and CEO Janet L. Robinson said in a statement. The company generated $113.2 million in revenue from its digital ad products in the fourth quarter.
As for the future, she said, "visibility remains limited."