NBC is going to give Voice fans a chance to be a judge using Oculus Rift.
Starting Tuesday, the network will take a specially designed virtual reality experience on the road and give fans a chance to physically sit in one of the infamous swirling chairs and virtually experience what the judges see during a blind audition, as well as interact with fellow judges Gwen Stefani, Pharrell Williams, Adam Levine and Blake Shelton.
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Mashable has an exclusive first look at what users will see once strapped in:
As of late, Hollywood has been exploring its use of the technology, which was originally developed for gaming. Over the summer, Legendary Pictures took its own experience to San Diego Comic-Con and recent reports indicate Facebook has been exploring ways to design feature films specifically for Oculus.
The Voice 360: Be the Coach fan experience will hit three cities over the next two weeks.
The full list of stops:
New York
Sept. 9, 45 Rockefeller Plaza, Today Show Plaza: 6:30 a.m. to 9 a.m.
Sept. 10, 1271 Avenue of the Americas – Plaza across from Radio City Music Hall: 11 a.m. to 7 p.m.
Chicago
Sept. 15, 401 N. Michigan Avenue, Pioneer Plaza: 10 a.m. to 6 p.m.
Los Angeles
Sept. 21 & 22, The Grove: 11 a.m. to 7 p.m.
The tour begins Tuesday morning in New York City and concludes in Los Angeles on Sept. 22, the same day the new season of The Voice premieres on NBC.