Old Spice Freshens Up Campaign With New Spokesman [VIDEO]

 By 
Todd Wasserman
 on 
Old Spice Freshens Up Campaign With New Spokesman [VIDEO]

Old Spice is freshening up its much-praised “Smell Like a Man, Man” campaign with a new spokesman. The character featured in this ad, which promotes Old Spice's Danger Zone sub-brand, gets hit by a car and deals with indignities that Mentos's holy man Dragee also suffered recently. But Old Spice's spokesman emerges looking quite spiffy (from the waist up, at least).

Update: An Old Spice rep says the ad referenced above is running outside the U.S. and Isaiah Mustafa, who starred in all the previous ads in the campaign, is still featured in the U.S. campaign.

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