Hall of Fame NBA coach Phil Jackson is known equally for his 11 championship rings and incredible ability to play mind games that manipulate foes and allies alike into doing his bidding.
Nicknamed "The Zen Master," Jackson was found on Twitter by Twitter by sports fans Wednesday morning. It's a verified account, which means Twitter knows it's the real deal. According to Twbirthday.com, he's been on the service since March 11.
Hours passed, and Jackson racked up tens of thousands of followers without posting a single message. Then, finally, this:
11 champ;ipnsikp[ ringhs— Phil Jackson (@PhilJackson11) March 27, 2013
A subliminal message to online fans and haters? A passive-aggressive poke at an old rival? The seed of some plot to brainwash the entire human race? Or just a simple butt tweet?
No one knows, but the message combined with Jackson's legendary mystique were enough make his name a worldwide Twitter trend following the post.
Just another day on the sports Internet, where there's never a dull moment.
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