Dave Hakkens, a Dutch designer, has proposed a LEGO-like modular smartphone design called Phonebloks that would let you swap out features like the antenna, battery or processor when they age out or stop working. That way, you wouldn't have to throw away the entire phone when one component fails.
Hakkens used Thunderclap, a social media amplification platform, to spread the word about his design. As of Wednesday morning, he had achieved his goal of 50,000 supporters -- including Demi Lovato. The video above garnered more than 1 million view, and Hakkens is planning another social media push on Oct. 29 to get the attention of phone manufacturers.
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While the idea of cutting down on cell phone waste is appealing, such a design would greatly limit design possibilities. The industry also thrives on an upgrade cycle which this design would negate.
Watch the video above, then let us know what you think of Hakkens' concept in the comments.