Piczo, Microsoft Strike Ad Deal

 By 
Pete Cashmore
 on 
Piczo, Microsoft Strike Ad Deal
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We just got word from Piczo that they're set to announce an ad deal with Microsoft on Monday.

However, this isn't a Facebook-type deal, or one that will be considered a consolation prize as Google sneaks away with ad deals for MySpace and Friendster - no, this one is smaller and UK-only, with Microsoft Digital Advertising Solutions becoming Piczo's exclusive UK ad sales partner across "all communication formats and market categories". In short, Piczo is handing over its UK ad sales to Microsoft to free up some resources.

Piczo claims 25 million users globally, 2 billion monthly pageviews and a reach that extends to two-thirds of UK teens (at least according to ComScore). Look out for a Microsoft announcement on Monday.

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