It's not easy to predict what the future of anything may be -- including the storytelling industry, which has undergone myriad changes over the last few years. Those who have been able to jump on trends early have reaped successes, while those who have fallen behind have struggled to keep up.
In preparation for Mashable’s upcoming Media Summit, which takes place on Dec. 5 at the Hudson Theatre in New York City, we asked our audience to make predictions for the future of storytelling. We received more than 100 responses, and 10 lucky individuals each won a free ticket to attend our event.
Here are some of the #MediaSummitContest predictions for the future of storytelling:
Storytelling future will be interactive using all your 5 senses where the consumer is part of the story! #MediaSummitContest— Raj (@rajnandy) November 26, 2014
The future of storytelling will become more instantanous, visual and digitally-driven to inspire us to dream & innovate. #MediaSummitContest— Whitney L. Barkley (@TheWriteGirl_) November 26, 2014
.@mashable I see the future of storytelling going more digital and more wearable, on devices like a smart watch #MediaSummitContest— Stephanie Carino (@stephaniecarino) November 26, 2014
Future of Storytelling: Authentic and engaging stories capturing the human experience delivered to the medium of choice. #MediaSummitContest— Roland Pugh (@RolandPugh) November 26, 2014
@mashable I believe #virtualreality will be the next step in vivid and interactive storytelling experiences! Bring it! #MediaSummitContest— Miri Rodriguez (@MiriRod) November 26, 2014
Future of storytelling will be in the analytics to better understand the audiences that brands interact with. #MediaSummitContest— Jason Wong (@jdubswong) November 26, 2014
I predict an increase in news story sharing w/ platforms like @Storify. Because, now everyone's a reporter. #MediaSummitContest @mashable— Devan Meserve (@devanrosey) November 24, 2014
Future of storytelling will be driven by what consumers & customers define brands & our world as across #social #mobile #mediasummitcontest— Chelsea Marti (@chelseamarti) November 25, 2014
The future of storytelling is quality, it seems obvious but it isn't for many media outlets. #MediaSummitContest— Karen De la Hoz (@kpdelahoz) November 25, 2014
The future of storytelling will be less *telling* and more authentic listening & engagement #MediaSummitContest pic.twitter.com/nIliwQBi5Z— Jennifer Mackie (@jenniferrmackie) November 25, 2014
“Feelings” & "emotions" are the energy of #storytelling. If you master that, you are ready to use any media. @mashable #MediaSummitContest— Jemimá Suárez (@jemi_su) November 24, 2014
There is no doubt that storytelling will become more condensed over time as we learn to type in 140 characters or less. #MediaSummitContest— Paige Chernick (@PaigeKnowsFirst) November 25, 2014
Storytelling will shift from mass marketing to customized individual bursts based on one's preferences and demography #MediaSummitContest— Daniel Kelt(NERD) (@SquirrellyDan) November 25, 2014
Consumers will spend more time on mobile devices than TV. More brand $ spents on socially driven campaigns than TV ads #MediaSummitContest— Cait Gossert (@caitgossert) November 24, 2014
Storytelling will empower cultural innovation and build community. It will enrich our perspective, and unite the globe! #MediaSummitContest— Fares Ksebati (@FaresKsebati) November 26, 2014
The future of storytelling is video! Shifting not only the way it is broadcasted, but the way it is consumed #MediaSummitContest— Javier Unda (@titounda) November 25, 2014
the future of storytelling will not be dictated and delivered by "providers" but by enabled & empowered individuals. #mediasummitcontest— Michael Kennedy (@mikewkennedy) November 24, 2014
As attention spans become more fragmented, top story-telling skills will be at a premium. Good for liberal arts majors. #mediasummitcontest— Rand Pearsall (@gpsROI) November 24, 2014
@MashableEvents Storytelling will become Storyshowing, Storyfeeling, and Storyliving. #MediaSummitContest— Stacy Feehery (@stacysaid) November 24, 2014
Highly visual, interactive choose-your-own-ending stories. Let the audience immerse themselves a brand's story #MediaSummitContest— Janis DeLaney (@DeLaneyGator) November 24, 2014
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