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Superheroes fight for justice, a better tomorrow and...economic prosperity?
That’s right, small business owners, the secret weapon in battling the recession blues wears tights and a cape. A 1980 advertisement from the Marvel Comics Group promotes personal appearances by superheroes like Spider-Man and Captain America as a sound way to improve the bottom line.
Drop the social media strategy and put out the Bat-Signal in a flash, enterprisers.