Mitt Romney dropped the gloves on Barack Obama Tuesday night by launching an online-only donation drive. The goal? Collect $1 million to make Obama a "one-term president."
"The inspiration was President Obama," says Romney digital director Zac Moffatt. "It's three years ago to the day that he should be held accountable, that if he couldn’t figure this out in three years, (his presidency) was a one-term proposition."
The Obama campaign retaliated on Wednesday by launching a fundraising drive of their own, doubling up on Romney with a "Two-Term Fund" and a goal of $2 million.
Romney's "One-Term Fund" had a nearly 24-hours head start on Obama, but Team Obama was able to raise $1 million in less than a day.
As of mid-afternoon Thursday, Romney's team is just about to hit the $1 million mark, while Obama's drive has collected more than $1.2 million from 30,895 donors.
Shortly after the head-to-head donation drive began, both Romney and Obama's Twitter accounts started sparring with one another across the Internet:
[View the story "Romney and Obama Go Head-to-Head in Online Donations Drive" on Storify]
What do you think of the online showdown between the President and the presidential hopeful? Is this good politics or bad form? Sound off in the comments below.