Your eyes are not deceiving you. Even Rupert Murdoch is getting in on the virtual reality headset experience.
According to Murdoch's Tumblr, which is run by 21st Century Fox Chief of Staff Natalie Ravitz, Murdoch and his team visited interactive advertising agency Framestore in New York on Wednesday. (Ravitz describes the Tumblr as "life behind the scenes" for the head of News Corp.) There, the octogenarian chairman of News Corp tried out the Game of Thrones virtual reality experience on the Oculus Rift.
And again, for good measure:
The Game of Thrones virtual reality experience debuted at this year's SXSW, letting fans visit the top of the wall separating the kingdom of Westeros from the land of the Wildlings. Actress Maisey Williams, who plays Arya Stark on the HBO show, didn't fare so well well while wearing the Oculus Rift.
But, you know, Rupert Murdoch might be planning a newspaper empire for easy viewing in virtual reality.
BONUS: How Does Virtual Reality Work?