Meet the ATIV S, a new Windows Phone that's part of Samsung's new line of Windows products. It's the first smartphone to be unveiled that will run Windows Phone 8, the latest smartphone OS from Microsoft that will launch with Windows 8.
With ATIV, Samsung appears to be fully embracing Windows 8 as part of its mobile strategy. The two Windows 8 hybrids unveiled earlier will fall under the sub-brand in the global market (though maybe not in the U.S.) and there's also a Windows RT tablet. The phone completes the line of four products, at least for now.
ATIV is "vita" spelled backward, and it's a way for the company to showcase that it's one of the few companies that makes Windows computers, tablets and phones.
Aside from running Windows Phone 8, the phone has typical smartphone specs. Samsung says it's designed for "work and entertainment," with a 4.8 inch HD Super AMOLED display. It packs a 1.5GHz dual-core processor with 1GB of RAM, and it'll be able to connect to HSPA+ 42 networks (such as T-Mobile's), though no word on LTE connectivity.
The ATIV S has an 8-megapixel camera with LED flash in back and a 1.9MP camera in front. It's equipped with Bluetooth 3.0, NFC (near-field communication) along with assisted GPS and its Russian counterpart, Glonass. It also boasts the same "tap to share" ability that Samsung put in the new Galaxy Note II.