SGN Acquires Facebook Virtual Pet App (fluff)Friends

 By 
Stan Schroeder
 on 
SGN Acquires Facebook Virtual Pet App (fluff)Friends
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(fluff)Friends' virtual currency system, which enables users (read: drives addicts) to spend money on food, pimped out dwellings and other tidbits for their pets, seems to be working rather well: since January 2008, there has been a 192% increase in revenue per spender, and a 143% increase in spend per transaction. SGN, on the other hand, has some cash to spend, as it announced $15 million series A round of funding led by Greylock Partners and Founders Fund back in May 2008.

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