Shopkick's iPhone app and pending Android app allow store patrons to automatically check in at stores as they walk in, so long as the application is running, to receive points -- called "Kickbucks" -- for redeemable rewards.
Application users can accrue even more points by scanning product barcodes in stores from brands such as Kraft Foods and P&G. Target shoppers may also receive instant mobile coupons just by walking into a store.
Target joins Best Buy, Macy's, Simon Malls and handful of other retailers as partners that have all installed a special Shopkick box, which costs roughly $100 per unit and emits a signal picked up by mobile devices to verify and automate checkins and points for rewards.
Shopkick's approach to location and rewards overlaps with the likes of Checkpoints, which recently partnered with discount retailer Kmart.
