The two components of SlideShare Business are LeadShare and AdShare. LeadShare is designed as a way to capture leads (potential customers) without making it overly complicated for users to get information. AdShare lets businesses or users promote their own content to the SlideShare community with contextual and geo-targeted ads.
[img src="http://counters.gigya.com/wildfire/IMP/CXNID=2000002.0NXC/bT*xJmx*PTEyNTQ4NDE5NzU5NzAmcHQ9MTI1NDg*MTk4MTUwNSZwPTEwMTkxJmQ9c3NfZW1iZWQmZz*yJm89NmE4OGU4ZWRmYmQ*NDk*MDk5N2Y5M2ZhNmJlMjE2Yzkmb2Y9MA==.gif" caption="" credit="" alt=""]Introducing SlideShare Business
LeadShare
LeadShare lets businesses find leads using their documents and presentations. A company can embed a whitepaper or presentation onto a site and offer the user the chance to download the information before filling out a contact form. This is pretty much the opposite of most whitepaper campaigns, which require users to fill out information just to get the whitepaper.
LeadShare charges only for leads generated, so you only pay for the users that actually want more information, not for every person who views your presentation. LeadShare also lets businesses specify what kind of information they want to capture in order to target to the most likely audience.
AdShare
AdShare basically lets businesses or users promote their own content on SlideShare's existing community. More than 20 million visitors a month visit SlideShare and now businesses can promote their content alongside relevant content. Pricing starts at $0.25 per click. SlideShare says its AdShare algorithm favors quality content, so if something is clicked through often, it will be promoted more.