Mashable's latest #BizChats Twitter chat, sponsored by Staples, discussed how small businesses can be more productive during the busiest time of the year.
[seealso slug="holiday-season-marketing-bizchats"]
Over the course of an hour, @MashBusiness covered an array of topics, ranging from the major holiday marketing trends every small business should pay attention to, to unique ways businesses can show customer appreciation to drive loyalty during the holiday season.
Several small business experts joined the conversation including: Amy Jo Martin, founder and CEO of Digital Royalty; Doug and Polly White, writers for Entrepreneur Magazine, small business experts and serial entrepreneurs; Mari Smith, Facebook marketing expert, social media influencer and speaker; Marley Majcher, CEO of The Party Goddess and small business expert; Martin Jones, sr. social media and content marketing manager; and Matthew Toren, owner of iSmallBusiness.com, Kidpreneurs.org, writer at Entrepreneur and serial entrepreneur.
Check out highlights from our chat in the Storify, below:
[View the story "#BizChats: How small biz can accomplish more during the holidays" on Storify]#BizChats: How small biz can accomplish more during the holidaysMashable hosted a Twitter chat, to discuss how to small businesses can stay above the holiday rush. Storified by Mashable· Thu, Nov 19 2015 19:45:13
When it comes to the holiday season, the rubber hits the road for businesses both large and small. For small businesses specifically, they are pushed to the limit and it's easy to see which ones rise to the occasion and which ones unravel. At the end of the day, all businesses want to achieve after a hectic 6-week customer shopping craze is to walk away unscathed saying, "that was easy."
@mashbusiness and several small business experts participated in a #BizChats Twitter chat, sponsored by Staples, to unwrap the best holiday marketing campaign secrets of 2015. Welcome to #BizChats, sponsored by @Staples! We're discussing how small biz can ‘sleigh’ the holiday season. Please introduce yourselves!Mashable BusinessA warm welcome to our small biz experts: @AmyJoMartin, @letgotogrow, @MariSmith, @martinjonesaz, @matthewtoren, @ThePartyGoddess! #BizChatsMashable Business#BizChats tip: Be sure to number your answers according to the question you're