Snapchat and the Tribeca Film Festival are partnering up to help filmmakers tell big stories on small screens.
The program, called Tribeca Snapchat Shorts, "encourages creativity, humor, and imagination through Snapchat with the goal of spotlighting the next generation of mobile storytellers," according to the news release.
We partnered with @Snapchat to find the best 200 second films for TRIBECA SNAPCHAT SHORTS. https://t.co/nEirGGIqoa pic.twitter.com/dVz8M0Vrja— Tribeca (@Tribeca) February 18, 2016
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The Tribeca Film Festival, now in its 15th year, has long been known to filmmakers for embracing innovation. In 2005, before YouTube launched, Tribeca partnered with Amazon on a digital film contest. The first film shot on a cell phone premiered at the festival in 2007.
This is also not the first time Tribeca has partnered with an app. In 2013, the Film Festival introduced the #6SecFilm Contest with Vine.
In the new Snapchat program, contestants are asked to film a comedic Story on the platform -- with a maximum length of 200 seconds -- then send the video to a panel of "talented storytellers and avid Snapchatters," including music producer/Snapachat star DJ Khaled.
The 10 winning shorts will be announced timed to this year's Tribeca festival in New York City in April 2016. Submissions open on February 27 and close March 8.