Madness reigned on the social TV rankings this week. The NCAA men's basketball tournament accounted for 15 of the 20 top programs on cable and broadcast. More than half of the first week's games earned a million mentions on social media.
But the real star of the week was Nickelodeon; the Kids' Choice Awards secured almost 20% of all social interactions on cable last week, with more than 13 million mentions. The awards had a frequency of 11.2, meaning the average fan posted about the show 11 times in the course of the week.
The data is courtesy of Trendrr, which measures social media activity related to specific television shows (e.g. mentions, likes, check-ins) across Twitter, Facebook, GetGlue and Viggle. To see daily rankings, check out Trendrr.TV.
What did you watch and talk about this week? Let us know in the comments.
