Sophia Loren, the 81-year-old quintessential Italian beauty, is now the inspiration behind the latest Dolce & Gabbana beauty product.
The Italian luxury brand, which launched its makeup line in 2009, has created the Sophia Loren No. 1 bright cherry red lipstick (although it looks mauve in photos) in tribute to the actress’ signature shade.
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The wait is over! From Today you can have your Sophia Loren N°1 limited edition lipstick. Come and join us at the Dolce&Gabbana Beauty Boutique in Corso Venezia 7, Milan. #itsmyred #dgbeauty #OnlySophia A photo posted by Dolce & Gabbana (@dolcegabbana) on Sep 21, 2015 at 2:02am PDT
The award-winning icon, who is known for her roles in Two Women, Yesterday, Today and Tomorrow, The Voyage and Grumpier Old Men, will star in a Dolce & Gabbana advertising campaign for the $37 limited-edition product that is available starting Sept. 21 at select retailers nationwide.
This specific shade of red was created by the designers with Loren to capture her style as well as beauty, Italy and the history of cinema.
@dolcegabbana new exclusive Sophia Loren N1 limited edition #lipstick #dgbeauty #onlysophia #itsmyred #dolcegabbana #beauty #makeup A photo posted by Caterina Di Iorgi (@caterinadiiorgi) on Sep 22, 2015 at 1:26am PDT
“Sophia Loren No 1 is our way of saying, ‘Thank you, Sophia!’,” Domenico Dolce and Stefano Gabbana, the designers behind the brand, said in a press release. “Thank you for her beauty, thank you for being a world favorite, thank you for being an icon of the big screen and of Italian beauty. She has been a constant source of inspiration for us and today we celebrate her with the gift of her very own lipstick.”
Check out a behind-the-scenes video below: