Starbucks seemed to be running out of ideas when it announced its new super premium coffee, grown from a special plant, that will cost coffee-lovers $7 a cup. And no, it's not that good.
Jimmy Kimmel took to Hollywood Boulevard with a double-blind test for Sunshine State coffee drinkers. Between two Starbucks cups, participants were asked to pick which one was the higher quality. The catch? Each cup was filled with regular store-bought coffee.
The street connoisseurs quickly side with one over the other remarking the distinct flavor notes and tones between the two. Only one keen taster got it right.