Vine and now, Instagram video are all the rage when you're looking for laughs or sharing clips with friends.
But do they have any practical application for business owners? More to the point, what can you really tell customers in just a few seconds of mobile video?
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We asked a panel of 10 founders to share how they're incorporating short video into their social media marketing -- and what advice they have for others just getting started. Here's what they had to say:
1. Engage, Don't Just Post
2. Create Consistent Value
3. Engage With Your Followers
- Andrew Schrage, Money Crashers Personal Finance
4. Post Something Beautiful
5. Use Hashtags to Engage
6. Showcase Company Culture
- Adam Schoenfeld, Simply Measured
7. Have Fun
8. Go Behind the Scenes
9. Practice Before Posting
- Aaron Schwartz, Modify Watches
10. Know When to Post
