Parlaying a spot on The Colbert Report into YouTube viral fame, MakerBot Industries, a 3D printer maker, has sent a model of Stephen Colbert's head into space.
In a Mythbusters-like segment, MakerBot marketing manager Keith Ozar and resident artist Jonathan Monaghan rig a flipcam and a GPS-enabled phone to a weather balloon, which propels a likeness of Colbert's head into the stratosphere.
The video -- posted Tuesday morning and viewed more than 25,000 views so far -- came after CEO Bre Pettis appeared on The Colbert Report, where he showed off a bust of Colbert's head in June.