Quick Pitch: Supercook finds recipes based precisely on the ingredients you already have. Unique search technology, "virtual" kitchen concept, and customized suggestions.
Genius Idea: Supercook finally executes on a concept that I have heard floated around for years: tasty recipes based off the items you already have. Supercook asks what's in your kitchen and then uses that information to provide dozens, if not hundreds, of unique dishes that you probably would never have thought of on your own.
Adding ingredients to the supercook system is easy, and you don't even have to register. The niftiest feature is the tag cloud of common items it pops up to make adding new ingredients easy. As you add items, the system automatically begins to suggest recipes based on those grocery items.
The recipes are aggregated from several recipe websites, including AllRecipe and RecipeZaar. The system even suggests yummy dishes to make that require one or two additional items, allowing you to discover more new foods.
One of my favorite features of Supercook though is the suggested shopping list. Based off the items you tell the system are in your kitchen, Supercook will provide a suggested list of additional items to buy to build amazing food delights.
Overall, Supercook is very simple, but that's what makes it so easy to use. It doesn't take long and it turns recipe hunting from a painful chore to an enjoyable adventure.
Sponsored by Microsoft BizSpark
BizSpark is a startup program that gives you three-year access to the latest Microsoft development tools, as well as connecting you to a nationwide network of investors and incubators. There are no upfront costs, so if your business is privately owned, less than three years old, and generates less than U.S.$1 million in annual revenue, you can sign up today.