Why Some Startups Must Pivot to Succeed

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Why Some Startups Must Pivot to Succeed

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In the last episode of TechStars, we learned why it is so important for startup teams to have expertise in the businesses they are trying to create.

In this episode, we'll see what happens when a startup realizes that its initial concept just isn't working, and with help from mentors, pivots in a completely new direction.

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Flickr was once a role playing game. Groupon was once a web community for mobilizing social actions. YouTube was once an online dating site. Some of the most successful startups of the past decade had to pivot toward a new idea before catching on. Will pivoting help any of the Techstars teams find success?

Check out the latest episode above, and be sure to leave your thoughts on the topic in the comments below.

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Getting into a top startup accelerator program can make the difference between a company making it big and being lost in the ether. Mashable is going behind the scenes of that experience by bringing the show TechStars to our community.

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