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He must have gotten the Internet's memo, because @RealTracyMorgan is now tweeting up a (mostly NSFW) storm.
The campaign's plea implored netizens to tell their networks on Twitter and Facebook about the need for Tracy Morgan on Twitter: "Today in America, celebrities are tweeting the mundane details of their lives, yet millions of children will go to bed without knowing everything Tracy Morgan has done."
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The effort promptly went viral -- or at least successful enough to achieve its goal. Think of those millions of informed children!