Tremor Media is a video advertising company targeting mid- to large- size publishers. We recently reported on their Series B funding round, where they raised $11 million to help accelerate the growth of the business. Jason Glickman, CEO at Tremor, came on by Mashable Conversations to talk about the challenges of video advertising. We also delved pretty heavily into the topic of what it takes to build a successful programming lineup both on the technical side as well as the organizational and program direction side to create something that'll be both attractive to listeners and a commercial success.
Publishers and those in advertising will want to catch this episode, as there is a lot of good information there.
The embed is available below, or you can
