You can now embed your favorite Vine videos on your Tumblr blog, and Tumblr couldn't be more jazzed about that.
The blogging service, which is owned by Yahoo!, announced the new integration over Twitter on Thursday. If you're wondering how Tumblr feels about the new feature, you clearly didn't see the tweet, which includes a passionate "F*ck yeah @Twitter!"
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6 seconds of your life just got better. @vineapp now works on Tumblr. Fuck yeah @twitter!— Tumblr (@tumblr) July 10, 2014
To embed a Vine video, simply add the URL or embed code into the video post box from your Tumblr homepage.
Previously, you weren't able to embed a Vine video into your blog post -- though there were other ways to get Vine onto your blog, including embedding a tweet containing the video, turning your Vine into a GIF, or uploading from another service (like YouTube).
Thursday's update eliminates those extra steps and allows users to share directly from Vine.