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On Monday, Hulu revealed a slate of 10 original shows it plans to premiere on the site this summer.
The news followed a slew of announcements from the likes of Yahoo, AOL and other big media companies that are now developing original video content for the web -- much of which looks much like traditional television (Mashable also recently premiered its first episodic series, Behind the Launch).
Earlier this month at Mashable Connect, we caught up with Wilson Cleveland, who is the creator and executive producer of Leap Year, a scripted series that debuted in 2011 and will go live with its second season in June. We chatted with Cleveland about what�s behind the sudden boom in premium web video content, why advertisers are jumping on board (Leap Year is funded by Hiscox insurance) and how audience consumption habits are changing.