To tweet or not to tweet. That is the question on many business owners' minds.
For some, Twitter has proven to be a powerful way to engage customers and build a community. For others, tweeting has been nothing but a useless time suck. The fact is, most small business owners have no concept about how to use Twitter effectively. Many entrepreneurs simply produce and promote useless spam, while others over extend and over engage.
In order to teach business owners how to benefit from this tool, I asked a panel of successful young entrepreneurs how their entrepreneurial brethren can utilize Twitter to their advantage rather than to their dismay.
1. It's A Social Tool
- Ashley Bodi
Company URL: Business Beware
Twitter: @businessbeware
2. Avoid Insecurity Work
- Ryan Paugh
Company URL: www.ryanpaugh.com
Twitter: @paughginney
3. Engage With Your Followers
- Kris Ruby
Company URL: Ruby Media Group
Twitter: @sparklingruby
4. Autoresponder
- Elizabeth Saunders
Company URL: Schedule Makeover
Twitter: @RealLifeE
Facebook: Time Coaching
5. Provide Value and Get Software to Help
- Lucas Sommer
Company URL: Audimated
Twitter: @audimated
6. Provide Relevant Information
- Anderson Schoenrock
Company URL: Scan Digital
Twitter: Scan Digital
7. Be Personal and Interesting
- Matt Mickiewicz
Company URL: 99designs
Twitter: @sitepointmatt
8. Twitter Etiquette
- Heather Huhman
Company URL:
Twitter: @heatherhuhman
More Business Resources from Mashable:
- 5 Masterminds Redefining Social Media Marketing
- 24 Professional Events & Organizations for Social Media Strategists
- The Future of the Social Media Strategist