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Twitter has apparently partnered with Reveille productions and Brillstein Entertainment to develop an unscripted series, but very little details about the nature of the series have surfaced. We know that it's going to be a "competitive TV series" which will "harness Twitter to put players on the trail of celebrities."
According to Variety, the concept was created by novelist/screenwriter Amy Ephron, and one of the producers, Brillstein's Jon Liebman, has called the series a "compelling way to bring the immediacy of Twitter to life on TV."