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CBS has signed Dell computers up as an advertiser for its recently-acquired web video series, Wallstrip. The series, heralded as "Stock Culture Meets Pop Culture" takes a tongue-in-cheek and sometimes irreverent view of the world of stock traders.
During yesterday's episode (August 28th), cast member Lindsay Campbell announced that nothing about the show had changed when they were purchased by CBS. Her Apple laptop then exploded, was replaced by a Dell, and she confirmed they had indeed sold out (see video below). It's a big ad deal for the small video show, which got acquired in record time.
(via Mediaweek)