Wigix is an online marketplace with an interesting business model - it doesn’t charge buyers or sellers for items listed under $25, and starts charging different fees above that, depending on the price. Today the service has a new feature out called Storefronts. It enables both buyers and sellers to create their own customized online shops with their own branding.
James Chong, CEO and Co-Founder of Wigix, puts it this way: "With the launch of Storefronts we are providing professional sellers with the simplest way to list multiple products and create a customized online retail experience. Through our affiliates program, consumers can now make money in multiple ways, even just by recommending products or cross-linking with our site."
Storefronts' features include Shelves and Smart Shelves, which make it easy for Storefronts owners to build their store inventory, categorize it and track sales. One of the ideas behind Storefronts is lack of distractions; buyers are kept within a specific Storefront and they're not bombarded with other Storefronts or similar products while they're in it.
Storefronts also enable users to customize their shops with various color schemes, banners and messages, automated stock notifications, accounting reports, tracking order history etc. With all these features, Storefronts are a very solid offering for anyone who needs a Web shop but doesn't want to go through the hassle of setting one up on their own.