Yahoo's Q2 Revenues Fall As Display Ad Business Suffers

 By 
Todd Wasserman
 on 
Yahoo's Q2 Revenues Fall As Display Ad Business Suffers
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Revenues for the quarter were $1.08 billion, a 5% drop from the comparable quarter in 2010. The figure was below analysts’ estimate of $1.11 billion. In a statement, Yahoo blamed the shortfall on a search- and revenue-sharing agreement with Microsoft. The company inked a 10-year deal with Microsoft in 2009 in which the latter’s Bing will be the search engine for all Yahoo sites. Meanwhile, net earnings for the quarter were up 11%, to $237 million.

Though display advertising is booming this year, Yahoo’s share of the business isn’t keeping pace with rivals like Facebook and Google. In Yahoo's statement, CEO Carol Bartz (pictured) blamed the softness on "comprehensive changes we have made in our sales organization to position ourselves for more rapid display growth in the future.”

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