The app, which was positioned as a competitor to Flipboard, Zite and AOL Editions (among others), served up content from various Yahoo verticals and content partners, including Forbes and the NFL. It was also capable of delivering a more "personalized" set of news based on your Facebook activity and your reading habits.
In the post, Yahoo said it planned to discontinue or consolidate a number of its products over the rest of year. It's part of an effort, initiated by Scott Thompson (Yahoo's CEO until, oh, 12 days ago), to reallocate resources to key products. It appears that interim CEO Ross Levinsohn is upholding the plan laid out by Thompson.
The app enjoyed a modest degree of popularity: It averaged a four-star rating in the App Store from more than 1,900 reviews. By contrast, Flipboard has received 4.5 stars from 154,682 reviews, AOL Editions 4 stars from 6,169 ratings and Zite 4.5 stars among 5,606 ratings. The total number of downloads was not disclosed.