Yahoo's New Ad Disses Google, Glorifies the Web Portal of Old [VIDEO]

 By 
Stan Schroeder
 on 
Yahoo's New Ad Disses Google, Glorifies the Web Portal of Old [VIDEO]
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The ad from the campaign, embedded below, starts by showing a site much like Google, consisting of a search box and little else. When you look at this homepage, the ad claims: "Nothing looks back at you. You come to this place so you can leave."

"At Yahoo, we have a different idea. Your homepage isn't blank, or anonymous; it doesn't hustle you out the door. It's a place that gets to know you, a place that finds things for you, a place that surprises you, a place you wanna stay," the ad continues.

Yes, that's one way to look at things. But Google's idea of reducing the search page to little more than a box and a button came years after Yahoo. The web portal of old, with news, links and search all in one place, is far from dead; Yahoo is improving on the concept by adding access to numerous online services, such as Facebook, to its site. Still, most users prefer Google, at least when it comes to search. What do you think: Will this ad convince people to use Google less and Yahoo more?

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